Responding to Google Reviews
How to respond to Google reviews is one of the most popular and commonly asked questions by business owners. Reviews that customers leave for your business on Google can dramatically affect whether or not they go for your services or your pick your rival instead. Positive reviews make it safer to obtain new clients or clients because it gives you immediate credibility. When people have great things to say about their overall experience with your company, potential customers/clients are more inclined buy google reviews to pick you. They also help your business appear higher in the search results, allowing you to capture a more substantial percentage of the people who are searching for the products that you offer. Responding to Google Reviews is an important step that many business owners neglect. However, it can make a real difference in how your company is perceived online. This process is about more than just hitting the ‘Reply’ button and typing in whatever comes to mind. You’ll want a well-planned strategy in place to treat both positive and negative reviews. Replying correctly can make a huge difference in your online reputation. Responding to Google reviews the right way is important for your business and online reputation as well as your local SEO, so continue reading this blog for more insight on what to do it the right way.
- How to find Google Business Reviews
The first step according to our SEO Experts is to check whether or not you have any reviews to reply to. Accessing Google Reviews for your business is a relatively straightforward process. Here are the steps that you need to follow:
Visit business. Google. com and log into your My Business account.
Click the menu and choose the option that says ‘All Locations’
Next, to all your business locations, there is a link that says ‘Manage Location’. Click the link for the business that you want to manage.
Click the ‘Reviews’ link on the following page. Then, click the area where it says “Manage Reviews’.
That’s all there is to it. Once you are logged in and have navigated to the right place, all that is left to do is to begin evaluating your reviews.
- Check All of your Google Reviews
You need to reserve time to went through all of your reviews, classifying each one as positive or negative. Chances are, most of the reviews will be positive. There may be a few, however, that are negative. See the negative reviews closely, looking for any inacucuracy or oddities that could indicate that they are fake. In our ruthless world of business, there are people out there who are willing to pay individuals to leave negative reviews for their competitors. There are also people out there who write negative reviews for fun. Identifying fake reviews is important. If you spot any that you know for a fact are fake, flag them. After that, you will have a combination of both positive and negative reviews left to respond to. In some cases, there may also be natural reviews that are neither positive or negative. Determining how to respond to each review is an important part of maintaining your company’s reputation. Continue reading for some helpful tips on how to respond to Google reviews appropriately and addressing each situation.
- Positive Review Reactions
As long as you have been doing everything right with your business, you probably have a lot of positive reviews. Keep in mind, however, that you can’t just let these reviews sit unacknowledged. Instead, you need to top to allow people who left the reviews know how much you appreciate their effort. Someone took the time out of their busy day to say something nice about your business. The last thing that you should do is ignore their comment. Instead, follow these steps:
Reply to positive reviews within a reasonable amount of time after they are left
Allow customer know how much you appreciate them leaving a good review
Speak from the heart — your authenticity will shine through
- Responding to A poor Review
Unfortunately, not all reviews are positive. Every business gets negative reviews at one point or another. These reviews can be difficult to see and can trigger a variety of emotional reactions. No matter how they make you feel, however, don’t ever ignore them. Instead, you need to respond to the person who left the review to tell them that you take their concerns seriously. By replying, you can address any areas where your business chop down short and can tell your side of the story. You also may be able to repair your relationship with that particular customer. Here are the steps you should follow:
Tell them that you hear their concerns and that you are aware of the problem
If it was your fault, claim full responsibility for whatever happened and issue a honest apology
Explain what went wrong
If necessary, offer compensation
It takes Work
Reputation Management on the internet takes a lot of work and presents some unique challenges. However, it is an incredibly positive way to control how people see your business. Most people rely on reviews when deciding which companies they want to buy from. By replying considerately to all of the positive and negative reviews that your company receives, you can have a say in how people perceive your business.